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B2B eCommerce & Digitization for Manufacturers
3rd Annual B2B eCommerce & Digitization for Manufacturers is a two-day event, organized by TBM, which will be held in Frankfurt, Germany.
Across Europe, ecommerce has been hailed as a massively profitable growth industry. With two-thirds of Europeans age 16-24 shopping online, 509.9 billion euros in profits was generated in 2016 and 602.84 billion euros in profits last year. It’s no surprise, therefore, that European firms are embracing ecommerce capabilities to increase sales and profitability (both on and offline), gain increased visibility of customer behaviors, and develop more influential and collaborative relations with channel partners, pureplay platforms, and end users.
With B2B ecommerce spending to exceed 1 trillion dollars by 2020, TBM has produced the third in a series of events that will help senior-level B2B stakeholders learn to maximize digital sales and customer loyalty while complementing offline channel profitability, with particular focus on digital transformation, omnichannel optimization, distributor relations, and data collection/usage strategies.
For information on speakers, topics and case studies please contact Slavica Sokolovska.