Intershop Commerce Talks: B2B Commerce
On the 24th of June, Intershop will present a webinar about B2B commerce. In this webinar, attendees will learn, among other things, how B2B ecommerce will grow in the next years and how a B2B commerce strategy will meet their customers where they buy.
They will also get to know how customer experience impacts their growth, how much agility matters when it comes to customizing your ecommerce platform and how internationally operating manufacturers already succeeded in their digital ambitions.
“Last year, ecommerce experienced 10 years’ worth of growth during the first three months of Covid-19. How can B2B companies address the new customer expectations?”, Intershop says. They have invited Joe Cicman from Forrester Research to their webinar and talk with him about the rise of B2B ecommerce, the shift of customer expectations and how manufacturers can answer those changes with the right digital strategy.