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Retail MediaX
Event details
RetailX is organizing an event called Retail MediaX on June 11th, in London. Retail Media spending is projected to reach 25 billion euros by 2026. When considering that this channel is still finding its footing in Europe, it is no surprise that 82 percent of advertisers intend to increase their spend this year. Amazon holds the majority share of the spending and has pioneered this new media channel.
However, other retailers in Europe are also catching up. Exceptionally engaged audiences and high-traffic digital channels are key indicators that establishing your own retail media network or joining an existing one can lead to succes.
Largest retail media conference in UK
This event is the largest Retail Media conference in the United Kingdom, for over 200 delegates. From building a technology stack to setting up OOH/in-store infrastructure, utilizing first-party data for monetization, Retail MediaX explores the experiences of well-established retailers in this space to new entrants and the agencies who are helping make things tick. It uncovers any entry barriers and discusses what advertisers, particularly in the FMCG sector, should consider when making investments.
Speakers
There are speakers confirmed from Kingfisher, Unilever, Superdrug, Co-op, John Lewis, THG, Barilla, Clorox, Pernod Ricard, OMD, ITV, ASOS, Deliveroo and Asda.