Event informationDate: December 06 till December 07 Location: Moscow
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The Russian Retail Forum by Kantar Retail provides attendees with an in-depth outlook of external factors that shape the demand for consumer goods, such as the economy, the retailer’s strategy and the shopper perception.
The main theme of this event is about earning the “right to grow”. And in Russia that’s more challenging than ever. Retailers are trimming their product ranges, cheaper private labels are substituting brands and the average basket growth is stagnant. If you want to win in the ecommerce industry, you should reinvent the store, rethink your product listings and launch low-risk formats that give you a quick return on investment.
The Russian Retail Forum is focused on helping retailers with understand the current dynamics and adapting their plans. According to the organization, you will leave the event with a better understanding of the changes manufacturers should make to be ready in 2017 and beyond, the growth opportunities for brands to take advantage of, the success factors for developing relationships with winning Russian retailers, and the skills your team needs to responds to business challenges.
Attendees can choose from the following workshops: “Elements of retail revolution”, “Winning at the online shelf in Russia 2017-2020”, “Small box retail strategy” and “Success with hypermarket and cash & carry.