Sweden is the best country in Scandinavia when it comes to omnichannel retail, a new study shows. However, there are still plenty of retailers who are defined as omnichannel laggards. Especially in the furniture and interior industry, companies haven’t fully embraced an omnichannel strategy, while in consumer electronics omnichannel is more common.
Bol.com, the biggest online retailer in the Netherlands, has today introduced a same day delivery service for its customers. If they place an order before noon, customers can pick up their package at an Albert Heijn store nearby before 5 o’clock in the afternoon.
Tesco and Sainsbury’s are no longer offering a click & collect service for their customers at Tube stations in London. The two major supermarket chains have withdrawn from the tie-up with Transport for London (TfL) because too few customers used the service.
Shopping online using a smartphone is becoming increasingly popular in Austria. Although the amount of online sales that happen via mcommerce is still low, the growth rate increases rapidly. Mobile shopping in Austria has grown by 40% in 2015 compared to last year.
The biggest online retailers in Europe have achieved a combined growth in sales of 15.6% in 2014 compared to the year before. Its collective web sales increased to 123.78 billion euros. Many of the top merchants on Internet Retailer’s newly published 2015 Europe 500 sell online across Europe.
Weengs is a British startup that just launched in London. This app will send a courier to pick up and professionally package any item consumers want delivering, after simply sending them a photo. The on-demand delivery service should simplify the process for online shoppers returning purchases.
Things are still going well for the ecommerce industry in Europe. In total, B2C ecommerce sales in Europe increased by 14.3%, reaching 423.8 billion euros last year. The growth rate did decrease a little compared to the year before, but it still shows double digits.