Prisync 100 Index: France has highest online prices

When an online basket was filled with 39 popular summer products in six countries across Europe, the ecommerce industry in France happened to have the highest prices. This ‘summer basket’ however is most expensive for consumers in Spain, as they have the lowest gross domestic product per capita among these countries. Continue reading

How B2B companies can start with ecommerce

B2b ecommerce in Europe

More and more business-to-business companies are embracing proven B2C concepts and strategies when they start selling online. Whether it’s about marketing or order management, there’s a lot to learn from business-to-consumer retailers. But what are the steps B2B companies should take when they start with ecommerce? Continue reading