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Startups

Startups are important for the ecommerce industry. Without startups, there would be almost no innovation, there would be no acquisitions, there would be no funding, et cetera. Startups can shake up an entire industry, just look at what Rocket Internet achieved with Zalando for example. We love startups!…

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PierreRiu lets customers buy and sell luxury fashion online

PierreRiu.com launched only two weeks ago and the luxury fashion online store has already launched in Poland, Italy and Germany. And it's not like inhabitants from other European countries have to suffer as PierreRiu.com operates in all European Union countries. The buy & sell platform enables users to buy and sell luxury clothes and accessories online.

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Otto Group reveals its ecommerce project Collins

The Otto Group finally revealed its longtime secret project Collins. Using an open platform for third-party developers and contributors, the startups wants to attract young buyers. According to chief Benjamin Otto its claim is to make shopping for the younger generation as unique and inspiring as their digital world already is. "Ecommerce is still at the beginning of a new digital era."

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Swedish ecommerce company Funera enters funeral market

The new ecommerce company Funera wants to make it cheaper to die. The Swedish startup offers funerals costing 590 kronor (€65) whereas a simple funeral costs between 15,000 and 20,000 kronor (€1656-€2208) in Sweden. Funera has lower margins on their coffins, but they also want to cut costs for personal meetings and administration.

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German startup combines ecommerce and content

Asuum is offering publishers and content creators a way to get some ads on their site without bothering their customers with it. With this form of native advertising they want to bring content and ecommerce together. "Just like you won’t buy Vogue without the glossy ads, or watch a Superbowl game without the commercials."

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