Temu has broken into the top 10 online retailers in almost every European country. In four countries, the platform owned by China’s PDD Holdings even ranks first, according to ECDB, based on its 2025 data. Worth noting that none of these countries has a local Amazon storefront or a major domestic marketplace.
Product carousels have almost entirely disappeared from Google’s shopping-related search results in the European Economic Area (EEA). For online retailers, a large part of their visibility in organic Shopping results has abruptly vanished.
Fifteen percent of active Danish online shoppers bought something from Amazon in the past six months. This is up from 13 percent one year earlier and 10 percent in 2023. Amazon has now caught up with Nordic online retailer Boozt in Denmark.
Allegro plans to make selected tools and services available to selling partners for use outside its marketplace. These include logistics, financial and advertising solutions. Partners will be able to use them to boost sales in their own online stores.
Amazon has seen the number of recipients of its shopping services in the European Union decline slightly. In the first half of this year, the company reported an average of 193.9 million recipients per month, down from 195.2 million in the second half of last year.