Vente-Privée acquires online wine store Le Petit Ballon
Vente-Privée has acquired Le Petit Ballon, a French ecommerce website that sells wines on a subscription basis. The French shop sells over one million bottles a year and will further boost Vente-Privée’s wine sales.
It’s unknown how much Vente-Privée paid to get a majority stake in Le Petit Ballon, but fact is the French wine store will further expand Vente-Privée’s share in the online wine business. The online shopping club already sells about 5 million bottles per year, which corresponds to almost 5 percent of the company’s annual revenue.
For Vente-Privée, the acquisition of Le Petit Ballon is just one of many acquisitions led by the French ecommerce company. These are just some of its latest acquisitions:
- The Polish shopping club Złote Wyprzedaże (November 2016)
- The Danish competitor Designers & Friends (September 2016)
- The Spanish fashion ecommerce website Privalia (April 2016)
- The Belgian competitor Vente-Exclusive (September 2015)
About Le Petit Ballon
Le Petit Ballon was founded in 2011 and sells bottles of wine on a subscription basis. At the moment, Le Petit Ballon has about 60,000 subscribers and 8 million euros worth of revenue. The website delivers in France, Belgium and the United Kingdom and has a physical store in Paris.