Pleuni Jacobs is the editor-in-Chief at Ecommerce News Europe, where she has been working since 2019. She mostly writes news and background articles. She is also the person responsible for adding events to our event calendar. If you have questions about getting your event mentioned on our website, chances are that she will be the one answering them.
Do you want to read more of Pleuni’s work? Check out our other websites: Ecommerce News Nederland, Crowdfundmarkt, Investeerders, Investment Platforms Europe and Ondernemen en Internet.
Before Ecommerce News, Pleuni studied Psychology and obtained a Master’s degree in Gender Studies. After that, she started out as a freelance writer but soon noticed that she wanted to work with colleagues. Then she found Ecommerce News, where she has been working ever since. Nowadays, she mostly writes news and background articles. She also manages advertisements and edits content from other editors.
The ecommerce market in the Netherlands is dominated by local online sellers. This is also evident in the list of the top 10 online stores. Local sellers Bol, Albert Heijn and Coolblue have been in the top 3 of this country since 2018. International sellers are also featured in the top 10, but have a hard time climbing the ladder.
Amazon is one of the biggest ecommerce companies in Europe. Especially in the United Kingdom and Germany, the company is not shy with launching new initiatives. On this page, you can find out more about the current state of Amazon in Europe.
Ukraine is a Southeastern European country and the 32nd most populous country in the world. In 2022, Russia invaded Ukraine with long-lasting effects on the country's population and the world economy. It makes the future of the country uncertain.
As customers prefer local payment methods when they are buying products online, online retailers need to be aware of payment trends. Which payment methods are the most popular in Europe and what differences can be seen between countries?
By selling cross-border, you can target a bigger audience of consumers than just in your home country. It does come with some extra challenges, like logistics in another country and customs. With the right preparations, you can make international sales a success.
As in most other Nordic countries, online shopping has become common practice in Denmark. The ecommerce market is expected to continue growing, reaching 17 billion euros by 2028. A majority of consumers in Denmark place orders at online stores in another country.
Since 2020, ecommerce has become increasingly popular in Bulgaria. Many consumers who were not online shoppers before the pandemic, now see the convenience of ecommerce. The online market is expected to reach 3.1 billion euros by 2027.
Romania is a Southeastern European country. Its ecommerce market is growing, as well as its share of online shoppers. Romanian consumers often place online orders on their mobile device.
Hungary is a country in Central Europe and member of the European Union. The ecommerce market in the country is expected to grow almost 10 percent annually, reaching 5.5 billion euros by 2028.
Even though Switzerland is a relatively small country, the ecommerce market is quite established. With a large majority of the population using the internet, it is no surprise that more than 67 percent of consumers are also shopping online in 2025. By 2029, that share is expected to exceed 78 percent.
Türkiye is located in both Europe and Asia. Compared to other countries, Türkiye is in the middle ground in terms of ecommerce. With a young population, growing economy and increasing ecommerce penetration, it is seen as a promising market.