Czech Republic

In Europe, more and more consumers like to pay using their smartphone or tablet. In share of mobile device owners who already have experience with mobile payments, Turkey is the absolute leader in Europe. This is apparent from the latest report by yStats.com, called "Europe Online Payment Methods: First Half 2015".

H&M will sell online in Belgium, Bulgaria, the Czech Republic, Hungary, Poland, Portugal, Romania, Slovakia and Switzerland. The Swedish fashion retailer is making a big ecommerce push as it already invested heavily in its online retail site and took several steps to connect its web and mobile assets with its brick-and-mortar stores.

H&M will launch online stores in eight different countries in Europe during 2015. The new online markets will be Belgium, Bulgaria, Czech Republic, Hungary, Poland, Portugal, Romania, and Slovakia. H&M’s online stores are already available in eleven European countries.

Global investors are looking with increasing interest to the ecommerce industry in Eastern Europe. The growth and trends in this region attracts the attention of international ecommerce players and investors. For example in Turkey, there's a raised interest of investors, mostly in the clothing sectors.

With an average growth rate of 19% in 2012 the ecommerce industry in Central Europe was growing almost as hard as the European average, which is 19.9%. The region's ecommerce market was worth 75.9 billion euros in 2012, but it's expected to have grown to 93.3 billion euros last year, which comes down to an increase of 23% in 2013.

Food delivery service Foodpanda has launched in the Czech Republic. At almost the same time the Rocket Internet company acquired a competitor in Brazil to strengthen its presence in Latin America, where it’s operating under the name Hellofood.