Ah, the online store! That’s what it’s all about in the ecommerce industry, right? In this category you’ll find articles about several online stores throughout Europe. It could be an article about an online store has been launched or about online stores in general in a certain country. So check out this category if you’re specifically interested in online stores.
Online sales in Sweden in the second quarter have increased 8 percent compared to the same period last year. All online sectors showed growth. It remains to be seen if this trend will continue the rest of the year.
ASOS recorded growth in the value of products sold in the final quarter of its financial year, which ended on 30 August. The increase was in the low single digits, following a year in which that value fell by 12 percent. The online fashion retailer also reported its first quarter-on-quarter increase in customer numbers since 2022.
In the Netherlands, Amazon is the most expensive marketplace for online sellers. Looking at average commission fees, the platform stands out from other marketplaces with an average rate of 19.7 percent in August.
Swiss online store Galaxus reached a revenue of 2.5 billion euros (2.3 Swiss francs) by the end of 2025. As a result, it has overtaken Zalando in the ranking of the biggest online stores in Switzerland. Zalando’s growth has stagnated, while Galaxus’ growth has accelerated quickly.
In 2025, 60 percent of German retailers who participated in a study said that they were dissatisfied or very dissatisfied with their online business. This indicates a significant decline compared to 2024. The share of satisfied or very satisfied sellers has fallen from 48 to 40 percent.
A new analysis shows that since the third quarter of 2023, the median online revenue in Germany has decreased by 22 percent. At the same time, online stores with more than 1 million euros in annual revenue have grown 7.6 percent. But smaller shops, with revenues below 50,000 euros, have declined by 12.3 percent.
A large majority of online transactions in Europe take place on marketplaces. In 2025, marketplaces accounted for 61 percent of total ecommerce GMV, according to ECDB. In other parts of the world, this share is even higher. The concentration is expected to increase further in Europe as well.
Yesterday, the winners of the prestigious Shopping Awards were announced, in the Netherlands. It was the 25th edition. Kaartje2go won the ‘DHL Best Online Store of the Year’ award, making it the overall winner of the evening.
Last year, online sales in Sweden increased 10 percent compared to the year before. In total, ecommerce reached approximately 14 billion euros (153 billion Swedish Kronor). This is the highest turnover ever recorded in the country.
Last year, 54 percent of new online stores in the Netherlands were created with Shopify. In France, that share came to 49 percent and in Spain, it was 41 percent. At the same time, the share of Prestashop among new stores has dropped in these countries.
Online product spending in Germany grew by 3.2 percent last year, reaching 83.1 billion euros. This growth is significantly stronger than had been forecast a year earlier. Even stronger growth is expected for the current year. “Online retail is a rare bright spot in the German economy.”
Ceconomy, owner of MediaMarkt and Saturn, reports online revenue of more than 5.7 billion euros for the past financial year. This means the online channel now accounts for more than a quarter of total revenue for the first time. Growth is largely driven by MediaMarkt’s marketplace.
According to a recent study, 95 percent of German retailers have experienced unfair customer reviews. These include false claims and personal attacks. Customers often use these reviews to put pressure on a business.
Amazon is the go-to place for Germans to do their Christmas shopping. Two-thirds of gift buyers shop at the American online retail giant during this holiday season, according to a new study. And 15 percent of consumers shop on one or more platforms from China, with their potential market share being even larger.
Earlier this year, the amount of online stores in the Netherlands decreased for the first time since 2013. Growth now seems to be back on track, according to new figures from Statistics Netherlands (CBS). Nearly three thousand companies were added in six months. Online selling is more popular than ever, especially among self-employed professionals.