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Launch

Here you’ll find interesting articles about companies launching an online store, or companies launching their already existing online store in another country.

Ikea tests furniture rental in Europe

Ikea

Ikea is testing the rental of its furniture in all of its main markets. The furniture retailer first said it was looking to lease its products in February, but it now revealed more details about the furniture rental project it will run across Europe and other markets. Continue reading

BigCommerce for B2B Businesses launches

BigCommerce

BigCommerce has announced the roll out of BigCommerce for B2B. As the name suggests, it’s software suite that’s tailored for business-to-business retailers who want to sell their products online. BigCommerce for B2B is aimed at wholesalers, manufacturers and distributors. Continue reading

Ikea launches online store in Luxembourg

Ikea

Swedish furniture store chain Ikea has launched its offical online store for the Luxembourgian market. The launch in the Grand Duchy of Luxembourg follows one year after Ikea opened an online store in Belgium. Continue reading

Handelsverband wants to double number of Austrian webshops

Handelsverband

The Austrian trade association Handelsverband has an ambitious goal: in the next two years, it wants to double the share of Austrian retailers that operate an online store. In order to achieve this, the association has put together a toolkit, which enables small and medium-sized businesses to start with ecommerce in a simple and reliable way. Continue reading

Beliani lets customers rent furniture

Beliani

Swiss online furniture retailer Beliani not only wants to sell its entire range of around 3,000 pieces of furniture, the company also wants to rent them out. With this initiative, Beliani is responding to the upcoming subscription culture, in which more and more people rent stuff instead of buying it. Continue reading

ReBuy expands to Italy and Spain

Recommerce platform ReBuy

ReBuy, an online platform for buying and selling refurbished consumer electronics, has expanded in Europe. The company has launched its online store in both Italy and Spain. The company already runs its online platform in German, the United Kingdom, France, Austria and the Netherlands. Continue reading

Vente-Privee and its other brands form Veepee

Veepee

The popular French online shop Vente-Privee has merged with five other brands to form a new online store called Veepee. This new name will now be used in fourteen different countries in which Vente-Privee, Vente-Exclusive and the three other European brands are active. Continue reading

Google Pay launches in France

Google Pay

Google Pay has continued its global expansion and is now also available in France. Customers from six different banks in France can start using Google’s mobile payment service. Google Pay can also be used at several online services and retailers in France. Continue reading

Fiverr launches in Germany

Fiverr

Fiverr.com has launched in Germany. The online marketplace for creative and digital services now has a localized website with country-specific functions for Germans. This launch marks the first European branch of the Israeli tech company. Continue reading

Yandex launches ecommerce services Beru and Bringly

Yandex

Russian tech platform Yandex has launched two new services aimed at ecommerce. It now provides an online marketplace, called Beru, and offers Bringly: an ecommerce platform that is dedicated to enhancing cross-border shopping for consumers in Russia. Continue reading

Migros launches grocery delivery service Miacar

Migros, major supermarket chain from Switzerland

Migros, the largest supermarket chain of Switzerland, is bringing back the famous Migros wagons, but with a digital twist. In the Bern region, the company is testing Miacar, a new delivery service that resembles the Dutch online grocery startup Picnic that’s currently shaking up the German market. Continue reading

Austrian app Jingle wants to boost local shopping

Jingle Marktplatz

Jingle, a startup from Vienna, wants to be a local alternative to major online retailers. With its marketplace app, consumers can easily browse and find products from local retailers. This month, Jingle has received a six-digit investment from Umdasch, an Austrian company that realizes stores for retail companies. Continue reading

Zalon expands to Sweden

Zalon by Zalando

Zalando, the personal styling service of Zalando, has expanded to Sweden. The company has also made a French version of its service available to its customers in Belgium and Switzerland. Zalon by Zalando is now available in six markets across Europe. Continue reading

Galaxus launches in Germany

Galaxus Deutschland (Germany)

Galaxus, a major online department store form Switzerland, has launched in Germany. Galaxus Deutschland will start as an electronics retailer, but in the next few months, it will become a wide-range online store. In the medium term, Galaxus even wants to be one of the top 5 ecommerce players in Germany. Continue reading