Shavatar is the name of a 3D avatar tool that should lead to fewer returns in the online fashion industry. With Shavatar, consumers can create their own avatars based on a few parameters. The tool then suggests the right size and fit of any given fashion item.
Europe - archive
Analysis shows that 58 percent of European checkouts have at least three basic errors, which could complicate the checkout process for customers. Many online stores don’t automatically verify the card number or they let customers attempt to pay with an expired card date.
The total online cross-border market (excluding travel) in Europe represented a turnover of 108.75 billion euros in 2019. This is an increase of 14.4 percent compared to the situation one year before. The cross-border share represents 23.55 percent of total online sales in Europe, which is similar to the situation last year.
Two thirds of online merchants in Europe have needed extra finance in the past two years. Loans carried out after the outbreak of the corona virus aren’t included in this statistic. Online merchants need a loan the most for buying equipment.
Facebook has launched its own ecommerce platform called Facebook Shops. The service can be used on both Facebook and Instagram, with the products displayed through pages, stories and advertisements. In the future, placing an order in WhatsApp, Messenger and Instagram Direct will also be possible.
Europe has turned into a continent of online shoppers during the corona crisis. Since the beginning of the current contact restrictions, 57 percent of European consumers shop online more than ever. About one in three Europeans (30 percent) are spending more money on virtual experiences.
Zalando expects to grows its Gross Merchandise Volume by 10 to 20 percent this year. Its revenue is also expected to increase in the same range. Meanwhile, the overall fashion market is expected to decrease by about 28 percent due to the coronavirus outbreak.
Today, Zalando has started the online sales of textile masks in Europe. The disposable masks are sold at an affordable price in all 17 markets and the profit will go to international efforts against the coronavirus.
Maternia has launched the online sales of prescription eyeglasses. This was originally planned for the second half of 2020, but due to the current situation caused by the coronavirus the eye care specialist accelerated these expansion plans.
More and more consumers in Europe are buying fresh food products online. Although many shoppers still tend to buy a lower volume online than they do-instore. The only exception seems to be the United Kingdom, where 42 percent buys more online than in-store and 32% percent buy less online.
Casper, a mattress retailer from the US, is shutting down its operations in Europe. As a result, 78 people are laid off, which corresponds to a fifth of its corporate workforce worldwide.
The share of people in the European Union who shopped online has increased to 60 percent. The highest proportion of online shoppers can be found in Denmark, while Estonia achieved the biggest growth over the last ten years.
A new project, called Covid-19 Commerce Insight, shows the impact coronavirus Covid-19 has on ecommerce in Europe and the rest of the world. Every day, the tool shows new data at a global and regional level in multiple sectors.
The outbreak of the coronavirus (Covid-19) has a significant impact on ecommerce in Europe. Most national ecommerce associations think that it will lead to a decline in sales and a release of staff.
Amazon has suspended most inbound shipments for its Fulfillment by Amazon service in Europe. The ecommerce giant wants to prioritize items such as medical supplies, as there is now a bigger need for these kinds of products due to the coronavirus (COVID-19).