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Launch - archive

Here you’ll find interesting articles about companies launching an online store, or companies launching their already existing online store in another country.

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FC Barcelona launches online Barça Store

FC Barcelona launches online Barça Store

FC Barcelona has launched its own ecommerce channel for the sale of products from the Barça Store at Camp Nou. In the online store, fans will find club merchandising and retail items. There are also items that can only be bought at point of sales managed directly by the club. Continue reading

‘H&M wants to launch Afound in Germany’

‘H&M wants to launch Afound in Germany’

H&M apparently has plans to soon launch Afound in Germany. The outlet concept is currently only available in two markets, but a third might be on its way. At least, that’s what a Facebook ad makes people believe. Continue reading

Zalando sells textile masks

Zalando sells textile masks

Today, Zalando has started the online sales of textile masks in Europe. The disposable masks are sold at an affordable price in all 17 markets and the profit will go to international efforts against the coronavirus. Continue reading

Maternia now sells prescription glasses online

Maternia now sells prescription glasses online

Maternia has launched the online sales of prescription eyeglasses. This was originally planned for the second half of 2020, but due to the current situation caused by the coronavirus the eye care specialist accelerated these expansion plans. Continue reading

Rinascente starts with ecommerce in June

Rinascente starts with ecommerce in June

La Rinascente, a department store chain from Italy, will launch its own online store in June. Initially, the idea was to make an online debut last month, but this has been delayed due to the outbreak of coronavirus Covid-19. Continue reading

Retail platform Shopdaheim is a success

Retail platform Shopdaheim is a success

The German retail platform Shopdaheim is a success. Four weeks after the launch, almost 10.000 dealer addresses from 41 different industries are listed. Every day, clicks in the six-figure range generated through the platform. Continue reading

Bol.com to start in Wallonia

Bol.com to start in Wallonia

Bol.com will start with a French-speaking online shop in June this year. For, the Dutch ecommerce giant this will mark the first time its online store isn’t in Dutch. It also means Bol.com will be accessible for all consumers in Belgium. Continue reading

Mister Spex offers first online eye test

Mister Spex offers first online eye test

Online optician Mister Spex now offers an online eye test, since the coronavirus has made it impossible in many European countries to visit an optician. It says it’s the first optician to offer customers in Germany, Austria and Switzerland the possibility of an individual eye test via an online application. Continue reading

Amazon launches in the Netherlands

Amazon launches in the Netherlands

Amazon has officially launched in the Netherlands. Instead of selling only e-books and e-readers, the ecommerce giant now offers all kinds of products. With product categories such as consumer electronics, toys, fashion, DIY and foodstuff it’s going to compete with local players Bol.com, Coolblue and Wehkamp. Continue reading

Zalando introduces ‘Pre-Owned’ category

Zalando introduces ‘Pre-Owned’ category

Zalando will launch a ‘Pre-Owned’ category in its platform. This fall, Germany will be the first market to offer this will service. It will be available in the women’s, men’s and kids’ segments. Continue reading

Amazon Business Prime launched in Spain

Amazon Business Prime launched in Spain

Amazon Business Prime has launched in Spain, the fourth market in Europe where this premium service can now be used by businesses. With Amazon Business Prime, customers can get unlimited free delivery in one business day, as well as delivery on the same evening. Continue reading

Fiverr.de launched in Germany

Fiverr.de launched in Germany

Fiverr now offers a German online marketplace. For the platform, which connects businesses with freelancers offering digital services, Germany is the first market outside of the United States. The localized website Fiverr.de wants to give German SMEs, startups and solo entrepreneurs better access to experts from all over the world. Continue reading

De Bijenkorf wants to launch in France

De Bijenkorf wants to launch in France

De Bijenkorf, a major omnichannel retailer from the Netherlands, might be looking for further expansion across Europe. The retailer has posted job offers, in which it’s looking for native French speakers. Continue reading