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Launch

Here you’ll find interesting articles about companies launching an online store, or companies launching their already existing online store in another country.

‘Amazon launches in Sweden within 12 months’

Amazon.com

Amazon will launch in Sweden. This rumor has been going around for quite some time, but now it’s just a matter of when, not if, Amazon will open Amazon.se to the Swedish public. Now the CEO of comparison site Pricerunner says Amazon will launch in Sweden very soon. “It’s happening in the next 1 to 12 months.” Continue reading

Sloggi launches online shop in Europe

Sloggi

Sloggi, the underwear brand from Triumph, is now presenting itself completely independently online and has launched an online shop in Germany, the United Kingdom, Austria and France. By the end of the year, Sloggi also wants to have online stores in seven more countries throughout Europe. Continue reading

Alibaba launches Tmall in Russia

Tmall in Russia

Chinese ecommerce giant Alibaba will launch its online b2c marketplace Tmall in Russia, sources say. Currently, the service is in test mode, but it should become fully operational somewhere next month. It will be launched within the AliExpress platform. Continue reading

Luxembourg develops national online shopping platform

Luxembourg

The government council of Luxembourg has decided to develop and operate a national online shopping platform. This platform will be called “Luxembourg for shopping” and is meant for Luxembourgian wholesalers who don’t yet sell their products online. Continue reading

Hornbach launches online shop in Slovakia

Hornbach

German DIY-store Hornbach has entered the ecommerce market in Slovakia. It launched an online store, which currently consists of 12,000 products that get sold at the same prices as in the physical stores. Continue reading

Online supermarket myEnso lets customers decide

Online supermarket MyEnso from Germany

MyEnso is a new online marketplace for food in Germany and wants to do things totally different than established parties. The most important part of the company’s vision is the customer focus. With myEnso, only the consumer decides on innovation, product listing or service offerings. Continue reading

Amazon launched fashion label Find only in Europe

Amazon

Last week, Amazon announced the launch of fashion label Find. What’s quite surprising, coming from the American ecommerce giant, this trend-driven fashion label is only available in Europe. But there’s a very logical reason behind this move. Continue reading