The three largest marketplaces in Austria account for 52 percent of the total online spending in the country. Amazon stands head and shoulders above the rest, with a 41 percent share of the total. Zalando and eBay follow, while Chinese platforms are gaining ground.
Pineca, a Lithuanian online supplier of prefabricated wooden buildings, has recently launched an online store in Poland. It is the company’s fifth new market in two-and-a-half years. It also marks the company’s entry into Eastern Europe, and the 10th European market in which Pineca operates.
Austrian online retailers are facing increasing competition from international online stores, particularly those from Asia. One in three orders is now placed with platforms from that continent. The Chamber of Commerce is calling for concrete measures against platforms such as Shein and Temu.
Starting in July, online sellers who ship with DHL will be charged a monthly fee for parcel shipping. At the same time, parcel prices are reduced. According to the company, this means that average costs are reduced when shipment volume increases.
In the first two months after its launch, German consumers have not embraced TikTok Shop in large numbers. TikTok Shop is known by one in three consumers, but only one in forty Germans has made a purchase, according to research by media agency OMD.
In the high-volume world of online retail, the stakes are high when it comes to ensuring seamless logistics. One misplaced parcel or a delayed delivery can tarnish a brand’s reputation and burden operations with costly claims and frustrated customers. For Thomann, a German high-volume online music retailer, solving this challenge has been central to supporting its rapid growth and keeping customer satisfaction high.
Temu has now been active in Europe for two years. According to a recent survey by the Chinese marketplace, German customers said that they have average saving of 27 percent on purchases they placed on Temu in 2024. And 41 percent wonder why identical products cost more on other platforms.
Arvato, a supply chain service provider from Germany, is opening a new logistics center in Instanbul. It is the company’s ninth warehouse in Turkey. The new location will offer omnichannel fulfillment services.
Shopify merchants in Germany now have direct access to DHL shipping services through the ecommerce software platform. In addition to added convenience, online retailers also benefit from lower costs, according to DHL. The integration will become available in other key European markets as well.
Many major online retailers in Germany leave customers in the dark about how long they will have to wait for their products to be delivered. Personalized delivery time windows are especially scarce, even though consumers would appreciate them. “The desire for specific delivery times remains largely unmet.”
A large majority of consumers in the Nordics shop online regularly. In the 30 days leading up to the latest research, 83 percent of them said to have shopped online. Cross-border shopping is becoming more popular in the region.
The German Retail Association (HDE) is increasing its forecast for ecommerce for this year. It predicts a four percent increase. The German ecommerce market is expected to reach a total value of 92.4 billion euros in sales by the end of this year.
The Otto Group has found its way back to profitability. The company refers to the past financial year, which ended in February, as an “extremely convincing financial year”. The retail and services group generated a net profit of 165 million euros. Otto is optimistic about the future and expects further growth, particularly from its successful marketplace.
Online consumer spending in Switzerland increased by 3.5 percent last year, while brick-and-mortar retail saw a slight decline of 0.2 percent. As in many other countries, the share of online sales within total retail continues to rise.
Yesterday the eCom Summit & Awards event, which was organized by Digital Commerce Finland, took place. Prizes were awarded in 18 categories. Women’s fashion brand Nanso won the grand prize and was named Online Store of the Year.