Ecommerce automation platform Lengow has opened its door to the business-to-business market with its integration of Amazon Business in the UK and Germany and Cdiscount Pro in France. With the integration, business sellers now have access to the three largest ecommerce markets in Europe.
Vente-Privée has acquired Le Petit Ballon, a French ecommerce website that sells wines on a subscription basis. The French shop sells over one million bottles a year and will further boost Vente-Privée’s wine sales.
Logistics management software Onfleet has gone international. The American SaaS platform is focusing more and more on Europe and other continents and has now made its driver app and website available in Spanish and French.
Bic has launched its first online subscription service in France. Starting at 5 euros per month, customers get a shaver directly to their home with refillable cartridges delivered at their desired frequency. The Bic Shave Club is the company’s first experience with large-scale direct sales to consumers.
In May, LVMH will launch an ecommerce website called Le Bon Marché that features all of its brands and those of competitors. With the new online department store, LVMH wants to capitalize on fast-growing online sales of luxury goods.
Several online stores, including Amazon, Zalando and H&M, were fined becauses their online promotional campaigns were considered to be misleading. One of the things done was increasing the price and then apply a discount, so it looks like the product is now very cheap by comparison.
Ecommerce in France has reached the 70 billion mark. French consumers spent about 72 billion euros online in 2016, which is an increase of 14.6 percent compared to the situation in 2015. Over one billion online purchases were made in France, that’s 33 transactions per second.
After launching its Dash buttons in the UK, Germany and Austria three months ago, the American company is now releasing its consumer goods-ordering buttons in France. Amazon Premium subscribers in France will be able to order the button that triggers the replenishment of 500 different products.
French ecommerce solution Oxatis raised 5 million euros from Arkea Capital and prior backers A Plus Finance and Omnes Capital. With the fresh funding, the SaaS-based ecommerce solutions provider wants to further expand across Europe.
More than 40 percent of mobile shoppers in France used a mobile phone to make purchases online. And the mobile retail apps from Polyvore, Stocard, Asos en Lidl are ranked highest among French mobile consumers. There are several things retailers can learn from these popular shopping apps.