Launch

Amazon has expanded its Amazon Business presence in Europe, by launching the B2B ecommerce website in Italy and Spain. The existence of the online platform in these two markets means that Amazon Business is now available in five European countries.

Afound, H&M's newest retail brand, has announced that it will open its online store on 14 June. On that day, the outlet brand will also open the doors of its physical store in Stockholm. Two days later, the Malmö store will open.

Loberon, an online furniture store from Germany, has launched a dedicated ecommerce website in the Netherlands. The launch marks the third time the German retailer opened an online store abroad, after starting operations in Austria and Switzerland.

Mail.ru, one of the largest internet businesses in Russia, has announced the launch of an online pharmacy. The announcement of Mail.ru's online pharmacy All Pharmacies follows just four months after a new telemedicine law came into effect in Russia.

Amazon will soon launch Amazon.com.tr, a localized version of its website, dedicated to Turkish consumers. Amazon will not only have its own website in Turkey, but also its own warehouse and office.

Swiss supermarket chain Migros has launched a new social shopping platform, called Amigos. Through this platform, Migros' customers get connected with people who like to receive packages and earn some money by bringing the products to the original customer.

Amazon will launch Amazon Prime Now grocery deliveries in France this year. Thanks to a partnership with French retailer Monoprix, a subsidiary of Casino Group, Prime Now customers will be able to order groceries sourced by Monoprix through the Prime Now app and website.

Amazon has confirmed it has plans to launch an online grocery service in France. Since the launch of Amazon Fresh in the US in 2016, the American company is focusing more and more on selling food online.

Amazon has launched its business marketplace Amazon Business in France. The B2B ecommerce website is now available on three Amazon marketplaces in Europe. Amazon UK and Amazon Germany already gave business customers the opportunity to buy business supplies through Amazon Business.

Chinese online retailer JD.com is ready to take on Amazon in Europe. The company will first launchs its ecommerce platform and delivery services in France next year. After that, the United Kingdom and Germany are next.

Webgallerian, an online marketplace from Sweden, has relaunched this year. The goal is still the same: to bring together hundreds of online stores under one single roof and to become the biggest online marketplace in the Nordic region.

Swedish fashion retailer H&M is secretly working on a new project, which aims to sell branded clothes online at discount prices. For now, the project has been dubbed P12 and it's expected to launch somewhere in April.

Packhelp, a Polish startup that manufactures custom packaging, has launched localized versions of its ecommerce website in France, Italy, Spain and Czech Republic. The company already sells to thirty countries across Europe, but is planning to launch more localized versions for these markets.

The French brand Céline, the only LVMH-owned fashion label without its own ecommerce business, has launched its online store. For now, the ecommerce website Celine.com is only available in France, but next year it will roll out further in Europe, the United States and, in 2019, in Japan.

The entry of Amazon into the Swish ecommerce market seems imminent. The American ecommerce giant has signed a cooperation agreement with Swiss Post, which means the postal agency will carry out customs clearance for Amazon in the near future.