Statistics

The online sales in the Netherlands increased by 20.2 percent in September, compared to the same period last year. This growth is mostly due to the increased online sales of physical retailers, which grew harder than those of online pure players.

Online sales of goods in Sweden increased by 16 percent during the third quarter of this year. It's expected that ecommerce in Sweden will be worth 50 billion Swedish kronor, or 5.36 billion euros, in 2015. Now slightly more than every fifth purchase in the Nordic country happens online.

The German ecommerce industry is expected to increase by about 4.3 billion euros during this year. If that will happen, the ecommerce industry in Germany will be worth 46.3 billion euros at the end of 2015. Although fashion is still an important part of this ecommerce turnover, growth is coming especially from other industries, like fast moving consumer goods.

Businesses in the United Kingdom are trying to maximize the revenue potential of digital technology, but having a hard time to make this a reality. They invest heavily in digital commerce, but still only 19% of total annual revenue comes from digital commerce, a new study shows.

Online retailers who sell body fashion perform best of all sub-industries within the fashion sector. They have the lowest bounce rate, as well as the lowest delivery and return costs. Body fashion also has the highest percentage of repeat buyers.

Lots of companies rely on digital marketing, so it's important to understand how customers behave online. A new study shows that although direct traffic is the most popular source of visitors in general, visitors of fashion websites come more often through search engines. This is especially noticeable in the United Kingdom and France.

Consumers in twelve major European countries have spent a total of nearly 180 billion euros while shopping online last year. This is 10 billion euros more than in the previous year. Especially, ecommerce between countries – both within and outside Europe – is on the rise.

The ecommerce turnover in France increased by 15 percent during the first six months of this year. As a result online retail sales in the Western-European country were worth 31 billion euros. The forecast for the ecommerce turnover in the whole of 2015 has been raised to around 65 billion euros, from a previous estimate of 60 billion euros.

An unexpected strong growth in online spending has taken place in the Netherlands during the first six months of this year. Consumers spent 7.96 billion euros on products and services online, which is an increase of 18.4% compared to the same period last year. The Dutch ecommerce industry is now expected to reach 16.5 billion euros at the end of this year.

Germany, Austria and Switzerland are a lot alike when it comes to ecommerce. There are several big online stores that are very popular across these German-speaking countries. Let's have a look at the biggest online stores in Germany, Austria and Switzerland.

Ecommerce in Europe continued to grow significantly last year. The actual growth rate of B2C ecommerce of goods and services in Europe amounted to 13.9% in 2014, reaching 426.8 billion euros. Europe is still the second-biggest ecommerce region in the world. Only Asia-Pacific has a bigger ecommerce industry.

About 6.7 million consumers in Belgium purchased products and services online worth of 1.97 billion euros during the second quarter of this year. Ecommerce now accounts for 14 percent of all spending in this Western European country. If ecommerce in Belgium develops at the same pace for the rest of the year, it will surpass the €7 billion by the end of 2015.

Consumers in the Nordic region made online purchases for 4.29 billion euros during the second quarter of this year. This is an increase of more than 800 million euros or 23 percent compared to the same period last year. Domestic commerce in each respective country grew even harder, by 29 percent.

For the coming years, the online retail association BeCommerce thinks Belgium will welcome about 5,000 new online stores every year. If the expected growth continues, Belgian consumers will be able to shop at more online stores than physical ones by 2020.

PostNord's net sales decreased by 2% during the first half of this year. While mail volumes declined by a total of 8%, parcel volumes however increased by 13%, with ecommerce related B2C parcel volumes rising even 17%. But on net sales level, the parcel volumes can't fully compensate for the declining mail volumes, the postal company says.