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Marketing

Having an online store is one, if you don’t know how to reach people and get your first customers, then soon you will soon be out of business. And even if you have customers, it’s important to keep promoting your online store. That’s why marketing is a very important part…

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Germans rarely use discount codes

Germans rarely use discount codes

German consumers may be known for their saving habits, compared to other consumers in Europe they rarely use discount codes when shopping online. Only 30 percent of Germans use a coupon when they purchase something online.

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Switzerland embraces Singles’ Day

Switzerland embraces Singles’ Day

In Switzerland, online retailers will be competing each other with the highest discounts ealier this year. The last couple of years, big discounts were handed out on Black Friday or Cyber Monday, but this year, things are about to change. Several online retailers in Switzerland are now focusing on 11 November: Singles' Day.

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