Marketplaces

Of all sellers on the Dutch version of Amazon, only 2 percent is from the Netherlands. Most of these sellers handle their own logistics. Most Dutch sellers offer home items and clothing, which are the most popular products among Dutch online shoppers.

Online high-end fashion retailer Yoox has announced the launch of its first marketplace. The marketplace will intregrate small businesses and brands, which will also enhance Yoox's assortment. The marketplace is launched in Europe and will expand across the US, North Africa, Japan and the Middle East next year.

B2B-marketplace Ankorstore has secured 250 million euros. After only two years of operations, the French company is Europe’s latest unicorn with a value over 1,75 billion euros. The platform wants to use the money to develop their existing services and open new offices in Italy and Spain.

Amazon customers from the United Kingdom can now pay later for their orders through a partnership with Barclays, the British bank. The new payment service called ‘Instalments’ was already introduced in Germany last year. ‘Buy now, pay later’ is becoming increasingly popular in Europe.

Online marketplace Joom has partnered with Worldline by implementing its Russian Payments Solution. Retailers and customers in Russia will now have more payment options. In doing so, Joom wants to solidify its position in the Russian market.

Major marketplace from the United Kingdom, OnBuy, announced that it will reward its entire workforce with over 1 million euros in share options this month. The news follows the announcement of an anticipated IPO and international expansion.

With the strong growth in ecommerce across Europe, also comes a strong growth in marketplaces. European online marketplaces are estimated to value around 120 to 150 billion euros. But the markets for online marketplaces differ per country.

eBay has signed a partnership agreement with InPost, the Polish ecommerce delivery company. Sellers on eBay now get access to InPost's parcel lockers throughout the UK. The move will provide sellers with more flexible postal solutions.

Online fashion giant Zalando has launched a Care & Repair program, starting with pilots in Germany as of this month. There are plans to launch the program in other European markets as well. Sweden and Poland are possible prospects, since customers from these countries wear repaired clothes most often, Zalando's new survey finds.

While Amazon has reached many successes throughout Europe, the company was unable to reach its target in France last year. Covid-19 measures and local regulations caused setbacks for the company on several levels.

In Germany, ecommerce is becoming more and more defined by marketplaces. Amazon, specifically, is the top player in German ecommerce. Its revenue is at least three times higher than Otto, who is the second largest player in the country.

Shopee, a popular online marketplace from Singapore, is entering Spain. The company is quickly expanding across Europe, as the launch follows their recent move to Poland in September. Spanish sellers and consumers can use their platform as of today.

The biggest online store in the Netherlands and Belgium, Bol.com, saw a growth of 15 million visitors per month on the Dutch website compared to Q3 last year. The Belgian website had 2 million extra visitors. With a steady growth of selling partners on the platform, the product range grew with 42 percent in one year.

MediaMarkt is about to launch its new marketplace feature across Europe. The platform has already launched in beta stage in Germany, Austria and Spain. Next up on the list is the Netherland. After that, the marketplace will expand further across the Benelux.

Shopee, a popular online shopping platform from Singapore, is ready to make its debut in Europe. The ecommerce company is preparing to launch in Poland. The company is part of Sea, whose gaming arm Garena is already active in Europe.