According to Eurostat figures, 58.1 percent of all consumers in the European Union made a recent online purchase last year. Ecommerce is most established in the Netherlands and least in Bulgaria. In many parts of Southeast Europe, adoption remains below 35 percent.
Shopify now supports payouts in multiple currencies for European merchants. For many larger online retailers, this eliminates a key reason to operate multiple stores simultaneously or opt for alternative ecommerce software.
Ecommerce giant Amazon is currently having capacity problems in its logistics centers in Europe. It is now warning sellers that it cannot accept all shipments. This means that merchants might have issues getting their inventory to the marketplace in time for the holidays.
During September and October, average return values reached almost 127 euros (106 British pounds) in the United Kingdom. This was a 7 percent increase from the same period last year. It seems that consumers are returning more high-value products.
The Platform Group collaborates with approximately thirteen thousand sales partners, the German company behind several vertical marketplaces reports. In the first nine months of this year, trading volume increased by 30 percent. Profits grew even more significantly.
AliExpress and Shein are among the ten largest online sellers in the Netherlands. And behind market leader bol comes, not Albert Heijn or Coolblue, but Amazon as the number two. That is according to a new ranking by German ECDB, a well-known publisher of ecommerce statistics. What is the ranking based on? And what else stands out?
The number of sellers on TikTok Shop in the United Kingdom has doubled within a year. According to the platform, there are currently over 200,000 businesses active on TikTok Shop, “as brands take advantage of the revenue potential of live shopping and shoppable videos”.
Of the thousand largest online sellers in Europe, 49 percent have their headquarters on the continent. A majority are based elsewhere, primarily in the United States or China. The share of online traffic for these non-European companies is even higher.
At least 83 percent of Nordic consumers shop online monthly, according to a new report. Cross-border shopping is becoming more common in these countries. In the last twelve months, 76 percent of consumers in the Nordics purchased products abroad.
Customers in Poland expect real pro-ecological actions and social commitment from online stores, according to the Chamber of Digital Economy in a new report. According to the government agency, Poland offers a lot of potential for foreign ecommerce companies but is an "extremely demanding" market.
Dutch payments fintech Mollie has announced that it is expanding to Italy. Businesses in the country can now use the payment platform for online transactions. The platform has also added Italian local payment methods.
Wero, the new payment service backed by major European banks, remains largely unknown and unloved in Germany. Despite an introductory campaign, seven out of eight Germans report being unaware of the payment method, and only 2 percent have tried Wero so far.
The Netherlands has more than 100,000 online stores. This figure comes from the latest quarterly report from Statistics Netherlands. At least this number of companies have online sales as their main activity, but the number is increasing. The amount of online stores with a broad product range increased 14 percent last year.
A majority of 73 percent of online retailers and service providers in Italy are satisfied by services provided by technology partners and agencies. At least 71 percent are also satisfied by their payment systems. However, most of the companies are dissatisfied with innovative technologies, like AI.
Click and collect is becoming a standard option for online shoppers. A majority (54 percent) of the top thousand European online retailers offer a pick-up option, enhancing their appeal to shoppers.