About 6.7 million consumers in Belgium purchased products and services online worth of 1.97 billion euros during the second quarter of this year. Ecommerce now accounts for 14 percent of all spending in this Western European country. If ecommerce in Belgium develops at the same pace for the rest of the year, it will surpass the €7 billion by the end of 2015.
Vente-privee.com has acquired a majority stake in its Belgian competitor Vente-exclusive.com. The Belgian stakeholders will keep the remaining 49.9%. They will lead and support the further development of the website, which offers daily sales with discounts of 30% to 70% off the retail price.
For the coming years, the online retail association BeCommerce thinks Belgium will welcome about 5,000 new online stores every year. If the expected growth continues, Belgian consumers will be able to shop at more online stores than physical ones by 2020.
Claes Retail Group from Belgium will soon start selling its fashion products online in Germany as well as in China. With its clothing store JBC, the company is already active in Germany but now it’s the first time it sells its products online to German customers.
The British electronica store Ao.com is building a new distribution center and offices for the European mainland. From there the retailer wants to expand in Germany and around. A launch in markets such as the Netherlands or Austria seems just a matter of time.
Made.com, a large furniture seller that is already active in the UK, France, Italy, Germany, Belgium and The Netherlands got funding to accelerate its European growth. At first to ‘agressively grow in those markets’ in which it sees plenty of room to continue it’s growth.
Fashionchick.nl, a Dutch ecommerce portal where consumers can search, find and compare clothing, has expanded its services to Belgium. After launching dedicated websites in the United Kingdom, Germany, France and Austria, Belgium is the fifth country Fashionchick has expanded to.
Slightly more than 7 million Belgian shopped online last year, which means 64% of the population has ordered something via the Internet in 2014. Of all these shoppers, 440.000 Belgians ordered something online for the first time ever.
Belfius, one of Belgium’s largest banks, wants to further promote the local ecommerce industry and thus has collaborated with seven partners, so entrepreneurs can start an online store more easily. A noble pursuit, as 42% of the money Belgian consumers spent online went to outlandish ecommerce sites.
Ecommerce company Stylight is branching out further in the European market and is now available in 14 countries. As of this week, Stylight is there for customers in Belgium and Norway. The fashion discovery website thinks opening up two new ecommerce sites is ‘just another logical step of their expansion strategy’.