Below you’ll find all the articles we’ve written about Belgian ecommerce, online retailers, acquisitions, cross-border initiatives and more. If you want to know more about the Belgian online retail industry, check out our information page on ecommerce in
Gadero, an online shop for wood and wooden furniture, has expanded its ecommerce activities to the French-speaking market in Western Europe. The Dutch retailer will now deliver wood to Wallonia, Luxembourg and some northern parts of France.
Interiors online retailer Amara will launch its online store in Belgium. This would be the tenth country where Amara runs a localized website. The announced launch in Belgium follows after a period of strong European growth.
Online pharmacy Newpharma wants to expand further across Europe and is thinking about launching its online shop in both Italy and Spain. Currently, the Belgian ecommerce company is active in six European countries.
Payconiq, a mobile payment app supported by several Benelux banks, wants to expand further in Europe. To achieve this goal, it just raised 20 million euros in a funding round led by its existing shareholders.
Ecommerce in Belgium is still being dominated by foreign online retailers. Last year, the biggest online turnover was achieved by Dutch ecommerce giant Bol.com, followed by Coolblue (also from the Netherlands) and Amazon France. In the top 10, there are only two Belgian players.
Ecommerce in Belgium was worth slightly over 7 billion euros last year. This is an increase of 20 percent compared to the situation one year before, when the Belgian ecommerce was worth 5.8 billion euros.
Ecommerce in Belgium was worth 10.67 billion euros in 2018. That's an increase of almost 6 percent compared to the situation one year before. Belgian consumers have not only spent more money online, they also shopped more often: last year, the average Belgian shopper bought something online over 11 times.
Fashion retailer Zalando will expand its relatively new beauty category in Europe. Over the next two months, the German ecommerce company will start selling its beauty products in Sweden, Denmark, France, Belgium and Italy.
Dutch online retailer Bol.com is expanding its network of pick-up points in Belgium. The Ahold Delhaize-owned company will open locations in the supermarkets of Delhaize in Flanders. Consumers in Belgium already had the option to pick up their Bol.com orders at the supermarkets of Albert Heijn.
Bpost and Zalando have experimented with in-home delivery and in-home pickup in Belgium. The two companies wanted to know whether consumers are ready to let parcel couriers in their homes while they are away. The test was successful, but there are still many hurdles to overcome.
Although 92 percent of independent traders in the Dutch-speaking part of Belgium are visible online, few of them also sell their products online. Recent research shows that 46 percent of retailers not only sell offline, but also online. Retailers that don't sell online mostly say it's because of a lack of time or knowledge.
Bol.com, the biggest online retailer in the Netherlands, has finally entered the food and drink industry. The ecommerce giant now sells wine, craft beer, champagne, whisk(e)y and other liquors through its website.
German fashion retailer Edited keeps on expanding. The retail company has opened its latest online store in Belgium. The launch follows just one month after the German company opened its digital doors in the Netherlands.
Cdiscount Marketplace is busy expanding outside of France. The online marketplace now also delivers some items to Belgium, Germany, Italy and Spain. This means, the 10,000 connected sellers suddenly get access to a new 200 million customer base.