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Top 10 online stores in Denmark

Top 10 online stores in Denmark

Denmark is, together with Sweden, one of the biggest and most developed ecommerce markets in Northern Europe. The industry relies mostly on major foreign players, but there are also some local heroes. On this page you can have a look at the top 10 online stores in Denmark.

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Ecommerce in Denmark is characterized by how well-developed it is. Denmark has an internet penetration of 98 percent, which means that almost all of Danish people use the internet. Denmark does not have major local ecommerce companies, like Sweden with Ikea and H&M, but still, the ecommerce industry of Denmark is well-established.

The top 10 online stores in Denmark

The top ten of online stores in Denmark is dominated by foreign players, like Zalando, H&M and Amazon. Of course, the top 10 list changes every year. But in 2021, this was the list of ten biggest online stores in Denmark by net sales, based on data from Statista.

1. Zalando 336 million dollars
2. Elgiganten 312 million dollars
3. Apple 231 million dollars
4. H&M 220 million dollars
5. Ikea 202 million dollars
6. Boozt 163 million dollars
7. Coop 142 million dollars
8. Matas 115 million dollars
9. Asos 114 million dollars
10. Jem & Fix 106 million dollars

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Top 10 online stores in other European countries

Are you interested in seeing the top 10 online stores in other European countries? Then check out the informational pages we’ve written about it:
Top 10 online stores in Europe
Top 10 online stores in the UK
Top 10 online stores in Germany
Top 10 online stores in France
Top 10 online stores in Spain
Top 10 online stores in Italy
Top 10 online stores in the Netherlands
Top 10 online stores in Belgium
Top 10 online stores in Sweden
Top 10 online stores in Denmark
Top 10 online stores in Austria
Top 10 online stores in Switzerland
Last update: 2022