The ecommerce industry in the Nordic region was worth 21.9 billion euros in 2016. The biggest share of online retail revenue in this region comes from Sweden, which generated 8.5 billion euros last year. But Norwegians scored the highest monthly amount spent per person.
More and more consumers in Sweden are using their smartphone or tablet to shop online. The amount of mobile users in the Northern European country increased by 79 percent last year. Currently, six in ten mobile users in Sweden are women.
The government of Sweden has proposed a new law that will make it illegal for online shops to sell alcohol to Swedish consumers. The new rules are envisaged to enter into force on 1 January 2018. The law is most likely to go against the EU regulations and the European Union has declined such proposals before. Still it can be bad news for some wine sellers.
Komplett.no, the biggest online retailer in Norway, will launch its own marketplace where other retailers can sell their products. The company is slowly transforming from being an online shop to an ecommerce marketplace and is aiming to become the Amazon of the Nordics.
Ecommerce in Sweden is growing rapidly and this year every fourth household has shopped online for groceries. Online sales of foods and drinks has made a breakthrough in Sweden, statistics from GFK have revealed. Until September of this year, the purchase of food online was worth 5.4 billion kronor, or 550 million euros. This corresponds with 4.2 percent of total sales of foods.
Klarna is reported to have made a bid for German payment service BillPay. That company is now owned by Wonga, a major British short-term lender which lending practices have been controversial. Wonga is said to consider the offer Swedish fintech company Klarna has made.
The ecommerce industry in Sweden has shown significant growth during the second quarter this year. The online retail sector saw its sales increase by 18 percent during these three months, compared to the same period last year. Expectations are the ecommerce industry in Sweden will be worth 58 billion Swedish kronor, or 6.08 billion euros.
Payment cards are the most popular payment method among Swedish ecommerce customers. A new study points out that more than half of Swedish consumers (54) percent prefer to use their card when they are ready to pay online. Another popular payment method in Sweden is invoice, which is used by 28 percent.
One in five consumers in Sweden already brought groceries online last year, but the online food industry in this European country is expected to grow even more significant in 2016. According to a report by the Swedish Trade Federation, it’s expected to grow by 1.6 billion kronor, 169 million euros, during this year.
One in three online shoppers in Sweden also shop at foreign stores. But which international ecommerce websites are the most popular among Swedish consumers? Global couponing platform CupoNation analyzed the data for six months and shares the most visited online stores, both local and foreign, in Sweden.