Amazon will soon launch Amazon.com.tr, a localized version of its website, dedicated to Turkish consumers. Amazon will not only have its own website in Turkey, but also its own warehouse and office.
Turkey aims to raise its ecommerce revenue to over 10 billion euros by the end of this year. The Turkish ecommerce association ETID thinks the ecommerce industry in Turkey could increase significantly this year.
The Turkish government wants to make global ecommerce companies liable for taxes on goods that are sold directly to Turkish customers. The government has proposed a draw law for this, the Turkish Minister of Finance said today.
Hepsiburada, the biggest ecommerce company in Turkey, has introduced a new program, which will help 1,000 women entrepreneurs to grow their businesses through ecommerce. The Technology Power for Entrepreneur Women Program offers free online stores, but also gives assistance with sales, operations, marketing and logistics.
Ecommerce in Turkey was worth 30.8 billion Turkish Liras (or 7.95 billion euros) in 2016. The online retail industry in this country is becoming more and more mature. The ecommerce share in Turkey’s total retail was 1.7 percent in 2012, but it increased to 3.5 percent last year, a new study shows.
Amazon Germany has discovered its Turkish customers. Buyers from that country can get their goods delivered for free. In addition, the website of Amazon Germany and its catalogue has been translated into Turkish. Customer service via email and phone is also available in Turkish.
PayPal has ceased operations in Turkey after the company was unable to get a new license from Turkish financial regulator BDDK. A new Turkish policy requires IT systems to be housed within the country, but that’s something PayPal doesn’t follow.