UK shoppers spend online 4.5 times more on FMCG than offline

Online groceries

Consumers in the United Kingdom spent on average 74.09 euros per online FMCG purchase in 2016, which corresponds with a decrease of over 2 percent compared to the situation a year before. But still, the online ticket was 4.5 times higher than the offline one. Globally, only in Thailand consumers spend much more online on fast-moving consumer goods than they do offline. Continue reading

by Ecommerce News. About Statistics with tags . 2,163 views.

The daily price change ratio in European ecommerce

Discount

Some online stores tend to adjust their prices, so consumers won’t go ordering something at a competitor’s website. For Ecommerce News Europe, price tracking software provider Prisync looked at how many ecommerce websites in Europe change their prices daily and how high the stock-out ratio is in these countries. Continue reading

by Ecommerce News. About Marketing, Statistics with tags , , , , , , . 2,477 views.