Ecommerce in Spain increased by 24.8 percent year-on-year during the first quarter of 2017. During these three months, 6.8 billion euros was spent online, while the number of transactions increased by 31 percent to 115 million.
The ecommerce turnover in Spain was worth 23.91 billion euros in 2016, an increase of over 15 percent compared to the year before. This year, it’s expected ecommerce in Spain will grow 17 percent to reach almost 28 billion euros at the end of 2017.
When an online basket was filled with 39 popular summer products in six countries across Europe, the ecommerce industry in France happened to have the highest prices. This ‘summer basket’ however is most expensive for consumers in Spain, as they have the lowest gross domestic product per capita among these countries.
Some online stores tend to adjust their prices, so consumers won’t go ordering something at a competitor’s website. For Ecommerce News Europe, price tracking software provider Prisync looked at how many ecommerce websites in Europe change their prices daily and how high the stock-out ratio is in these countries.
Logistics management software Onfleet has gone international. The American SaaS platform is focusing more and more on Europe and other continents and has now made its driver app and website available in Spanish and French.
Ecommerce in Spain has increased with a year-on-year-growth of 20.3 percent during the second quarter of 2016. The online turnover was worth 5.95 billion euros during that period. Industries with the highest online revenue were travel agencies and tour operators, air transport and clothing.
In Spain, more people are using their smartphones and tablets to order products and services online. One in two Spanish internet users who have purchased online claim to have made some of these purchases through their mobile device. This is an increase of 15 percentage points compared to last year.
Apple has launched its mobile payments service Apple Pay in Spain. It supports cards from Banco Santander, Carrefour, Ticket Restaurant and American Express. At the moment, Apple Pay in Spain can be used at 27 major retailers, including Media Markt and Bershka.
Swiss online furniture retailer Beliani has further expanded its business across Europe. The ecommerce company has opened an online store in Spain, where it has run a pilot project since the beginning of 2015. Beliani is now active in 14 European countries.
In Spain, more than half a million people shopped fashion online during the month of July this year. An average order of clothing and accessories was worth 57 euros. Especially, Zara was a popular shopping destination, followed by Asos and Zalando.
Amazon has announced it will open a new and bigger Spanish headquarters. This 12,000 square meters building will be located in Madrid’s upcoming business district of Méndez Álvaro. It will host Amazon’s current 400 corporate employees as well as provide capacity for over 1,000 employees.
Older consumers in Spain, ages 50 and up, were always among the most hesitant to use the internet or to shop online, but this trend is slowly shifting. Now internet is a common destination for Spanish seniors when asked where they most often buy products and services.
Rakuten is closing its marketplace in the United Kingdom in August. The online platform will also cease its operations in Spain and move customers and merchants from the Austrian website to the German website. The Japanese company wants to focus fully on France and Germany, where its websites have the scale and potential for sustainable growth.
Promofarma has won the award for Best Webshop in Spain. The online marketplace that’s filled with products from local pharmacies won the most important prize during the Ecommerce Awards, an event hosted by Club Ecommerce last week.
The 3SI Group, formerly known as 3 Suisses International, has decided to pull the plug on all of its retail activities in France, Belgium, Spain, Germany, Austria and the Czech Republic. It has changed its business strategy drastically and will now focus solely on service activities.