Visa will make its online payment service Visa Checkout available to merchants and consumers in the United Kingdom, France, Ireland, Poland and Spain this year. With Visa Checkout, users have the security and convenience of the Visa card, but then in the digital world.
When Spaniards shop online, they mostly buy leisure-related products. Show tickets, books, music and restaurants are the products that are purchased online the most. Two out of three Spanish consumers shopped these kinds of products on the internet. Also, travel and consumer electronics were very popular last year.
Are their differences between shoppers in let’s say France or Spain? Yes, of course. The major steps of the customer journey may look similar across all countries, there are certainly a few differences in each country. DPD studied the behavior and expectations of 18-25 year olds in the United Kingdom, France, Germany, Spain and Poland.
Lesara, a Berlin-based online fashion and lifestyle retailer, has announced it will now also supply customers in the United Kingdom, Spain, Greece, Portugal, Bulgaria, The Republic of Ireland, Romania, Hungary, Estonia, Latvia, Slovakia, Poland, Czech Republic, Sweden, Denmark and Finland.
The ecommerce industry in Spain was worth 16.26 billion euros last year. About 18.6 million people bought something online, thereby spending on average 876 euros per year. One in five online shoppers used a smartphone or tablet to make purchases online.
For ecommerce players, having an omni-channel approach is getting more and more important as customers continue to demand ever-higher levels of service. This requires retailers to adapt new models and be everywhere the customer wants them to be. Specific approaches to omni-channel however, differ widely from country to country.
The total turnover of ecommerce in Spain reached 15.89 billion euros in 2014, new data shows. The ecommerce industry increased by 24.8% last year. That’s some impressive growth if you take into account ecommerce in Europe increased by 16.3% in 2013 and ecommerce in South Europe increased by 18.9% during the same period.
In Spain, almost seven out of ten internet users, which corresponds to 19.2 million Spaniards, shop online. And the average online consumer orders something online three times per month, while spending an average of 70 euros per order.
Ecommerce in Spain has exceeded 4.1 billion euros during the third quarter of 2014, which is an increase of 24.7% compared to the same period one year earlier. Sectors with the biggest online revenues are tourism, which accounts for 34.2% of the total turnover, direct marketing (5.2%) and clothing (4.2%).
Ecommerce company eShop Ventures has added another brand to its portfolio. After acquiring online stores El Armario de la Tele and BoutiqueSecret, eShop Ventures acquired Nonabox, an online subscription service for mums. This Spanish company was not performing really well in terms of financial results and its founders were already trying to find a buyer of the remaining assets.
Pixmania has announced the acquisition of Oooferton, a Spanish website that offers three daily deals within the consumer electronics sector. The goal of this acquisition is to strengthen its Spanish activities as well as the expansion in the refurbished goods sector.
Sarenza, one of the biggest online shoe retailers in Spain, saw its sales grew by 82% during ‘Rebajas’, a typical Spanish phenomenon where retailers give massive discounts to customers. During this period, more than one-thirds of total sales happened from mobile devices such as tablets or smartphones. Whereas just 13% happened using a smartphone in 2014, this year the percentage was 21%.
A new study on the Spanish ecommerce industry shows that 35% of consumers have shopped online at least once a month. And almost half of Spanish consumers have ordered something online between one and four times last year.
Amazon’s marketplace is the largest of its kind. It’s attracting millions of consumers who shop on the Amazon website and get their products from third-party sellers. Now there’s a list that shows the global top 1,000 Amazon sellers as well as the top 500 sellers on Amazon’s European marketplaces in the United Kingdom, Germany, France, Italy and Spain.
When you think about countries in Europe that can serve as a good market for your ecommerce business, the first that pop up in your mind are probably the United Kingdom, France and Germany. But hey, do not forget about Spain, a country that has made major inroads in terms of ecommerce. Here’s why you should consider Spain for your ecommerce business.