It may not come as a surprise, but of all online stores German consumers visit, Amazon is the one they spend the most of their time. The top ten of online stores where users spend the most time also consists of Chinese ecommerce giant AliExpress, shopping app Wish and online flea market Shpock.
Statistics are boring? Hell no! They can be very interesting, if you are interested in the ecommerce industry that is. Check out this category to see some stunning numbers and data about the ecommerce industry in different European countries or about a certain company.
The business-to-consumer ecommerce turnover in the United Kingdom has increased to 13.7 billion pounds, 15.6 billion euros, last year. This is a 13.65 percent increase and for next year, a growth rate of 14.3 percent is predicted, which means ecommerce in the UK could be worth 17.8 billion euros.
The total value of online sales in Italy has doubled in the last four years. The online retail industry is now worth about 24 billion euros and accounts for 6 percent of the total retail industry in this Southern European country.
The business-to-consumer ecommerce turnover of Switzerland grew by 8.7 percent last year and was worth 6.25 billion Swiss francs, or 5.27 billion euros. This year, a growth rate of 10 percent is predicted, which would mean ecommerce in Switzerland will be worth just below 7 billion euros.
UK online food delivery service Deliveroo is the fastest-growing company of Europe. Between 2013 and 2016, the company’s revenue increased by 107,117 percent. That’s more than the number two on the list, German heating provider Thermondo, achieved during the same period.
Ecommerce shows to be an increasingly important part of the Otto Group’s business. The company saw its online revenues worldwide increase grow 10.9 percent to 7.8 billion euros. In Germany, the online business of the Otto Group generated revenues of over 5.4 billion euros, an increase of 10.2 percent. Growth drivers are OTTO and About You.
Ecommerce in the Netherlands was worth 22.5 billion euros last year and could be worth almost 25 billion euros at the end of this year. This would mean an increase of almost 11 percent. This growth rate is somewhat lower than in 2017, when the Dutch ecommerce turnover increased by 13 percent.
The ecommerce industry in the Nordics (Sweden, Denmark, Norway and Finland) was worth 209,6 billion Swedish kronor, which corresponds to over 20.6 billion euros, last year. Almost forty percent of the total Nordic ecommerce revenue was generated in Sweden.
The ecommerce in the Netherlands was worth 22.5 billion euros in 2017. This is an increasement of 13 percent when compared to the situation one year before. The Dutch made a total of 201 million online purchases last year, which is 17 percent more than in 2016.
Sales of the 20 biggest online-only retailers in the United Kingdom have increased by 23 percent last year. Their revenues went from about 7.6 billion euros in 2015/2016 to over 9.4 billion euros one year later. The increase is mostly because of the rise of mobile commerce.
Turkey aims to raise its ecommerce revenue to over 10 billion euros by the end of this year. The Turkish ecommerce association ETID thinks the ecommerce industry in Turkey could increase significantly this year.
Mobile commerce sales in the three biggest ecommerce markets of Europe – the United Kingdom, France and Germany – will reach over 85 billion euros this year. Almost 57 percent of this amount will come from the UK, while Germany will have bigger mcommerce sales than France.
Ecommerce in Switzerland has increased by 10 percent in 2017. The online turnover generated in Switzerland with B2C and C2C sales of products, so no services included, was worth 8.6 billion Swiss francs, which corresponds to 7.4 billion euros.
Ecommerce in Sweden has increased by almost 16 percent last year. The online retail industry in this Scandinavian country was worth about 67 billion Swedish kronor, or 6.7 billion euros, which is just below the forecast of 67.7 billion kronor.
The mobile phone and the tablet account for two thirds of all ecommerce visits in Sweden. Already in 2015, the share of ecommerce visits that took place on a mobile device, i.e. a mobile phone or tablet, was up over 50 percent. And during the last two years, the same shift occurred for orders and revenues coming from mobile devices.