Consumers in Europe spend about 5 percent of all their spending on subscriptions. They spend on average 130 euros per month for subscriptions, such as video, music, sport or food. Every year, 350 billion euros is spent in Europe on these type of purchases.
Statistics are boring? Hell no! They can be very interesting, if you are interested in the ecommerce industry that is. Check out this category to see some stunning numbers and data about the ecommerce industry in different European countries or about a certain company.
When it comes to online shopping, consumers from Latvia and Lithuania emphasize the superior pricing policies compared to prices in physical stores. The number one issue for online shoppers in both Eastern European countries seems to be a long delivery time.
Ecommerce in the Netherlands was worth 22.5 billion euros last year and could be worth almost 25 billion euros at the end of this year. This would mean an increase of almost 11 percent. This growth rate is somewhat lower than in 2017, when the Dutch ecommerce turnover increased by 13 percent.
The ecommerce industry in the Nordics (Sweden, Denmark, Norway and Finland) was worth 209,6 billion Swedish kronor, which corresponds to over 20.6 billion euros, last year. Almost forty percent of the total Nordic ecommerce revenue was generated in Sweden.
The ecommerce in the Netherlands was worth 22.5 billion euros in 2017. This is an increasement of 13 percent when compared to the situation one year before. The Dutch made a total of 201 million online purchases last year, which is 17 percent more than in 2016.
Coolblue, a major omnichannel retailer from the Netherlands, saw its total revenues grow to 1.2 billion euros last year. That’s an increase of 38 percent compared to the year before. The company’s net profit increased slightly, from 8.9 million euros to 9.1 million euros.
Sales of the 20 biggest online-only retailers in the United Kingdom have increased by 23 percent last year. Their revenues went from about 7.6 billion euros in 2015/2016 to over 9.4 billion euros one year later. The increase is mostly because of the rise of mobile commerce.
Turkey aims to raise its ecommerce revenue to over 10 billion euros by the end of this year. The Turkish ecommerce association ETID thinks the ecommerce industry in Turkey could increase significantly this year.
Mobile commerce sales in the three biggest ecommerce markets of Europe – the United Kingdom, France and Germany – will reach over 85 billion euros this year. Almost 57 percent of this amount will come from the UK, while Germany will have bigger mcommerce sales than France.
Ecommerce in Switzerland has increased by 10 percent in 2017. The online turnover generated in Switzerland with B2C and C2C sales of products, so no services included, was worth 8.6 billion Swiss francs, which corresponds to 7.4 billion euros.