Launch

Logistics provider Direct Link has announced its launch in Turkey. The company is owned by PostNord, the Swedish and Danish national post company. It is already globally active, but will now also set up operations with local personnel.

German fashion platform About You is launching a new digital fashion platform called Hypewear. In doing so, the company wants to provide the mainstream with fashion NFTs. Upon registration, new customers will receive a free fashion NFT.

Shipping platform Shippo has entered Ireland with the opening of its new research and development center in Dublin. This is the company's first office in Europe, while it already offers its services in France, Germany, Italy, Spain and the UK. It wants to expand further internationally.

Croatian price comparison platform Jeftinije.hr has launched a new service: Jeftinije Marketplace. In addition to comparing prices from different sellers, the marketplace allows consumers to buy these products directly from the platform.

H&M has started trials of its new marketplace model in Germany and Sweden. Online shoppers can now find items from third-party brands in the section of the website called 'H&M with Friends'. If successful, the model will be extended to other markets.

Dutch-British meal delivery company Just Eat Takeaway is now available on Order with Google within the UK. Consumers can now place an order directly through Google Search and Maps. Just Eat Takeaway says that restaurants will reach new customers and grow their revenue.

Polish marketplace technology and service provider Nethansa has launched its new SaaS platform, with which it is ready to expand within Europe. The company is already active in the Czech Republic, Germany and Great Britain as well. The platform wants to integrate with several marketplaces in the coming years, including Allegro.

Ecommerce fashion giant Zalando is now selling products from Apple and Beats. The brands will be sold in five European countries. It is part of Zalando’s strategy to become a lifestyle platform.

BigCommerce has announced that it will expand its presence into Germany, Spain and Mexico. The news follows the company's launch into France, Italy and the Netherlands six months ago. Retailers in these locations will now be able to integrate locally preferred payment methods in their online store.

PayPal is expanding its 'Pay later' offer in Germany. This week, it has announced the launch of its new payment option 'Payment after 30 days'. Customers can select the new option for purchases up to 1.000 euros and pay for it after 30 days without additional costs.

Online high-end fashion retailer Yoox has announced the launch of its first marketplace. The marketplace will intregrate small businesses and brands, which will also enhance Yoox's assortment. The marketplace is launched in Europe and will expand across the US, North Africa, Japan and the Middle East next year.

Carrefour, the French supermarket group, is partnering with online grocery marketplace Everli to deliver in their home country France. The companies previously launched partnerships in Italy and Poland. Both brands are also looking to cover future international markets together.

Parcel delivery service Instabox will enter Germany in early 2022. It's the Swedish company's latest expansion across Europe. The company is active in Sweden, Denmark, Norway, the Netherlands and now also Germany.

The Dutch online seller of cushions with infrared heating, has entered the French and Danish market. In addition to these countries, the company is already active in Germany, Belgium and Austria as well. Due to its fast growth, Stoov won the number one spot in the Dutch CrossBorder Top 30.

Swedish fintech company Klarna has launched its 'buy now, pay later' service in Ireland today. Consumers can now pay in three interest-free installments at online retailers across the country. This expansion follows other news around Klarna, such as the company becoming the leading provider in its market.