Ecommerce in the Czech Republic

The Czech Republic, also known as Czechia, is a country in Central Europe. In 2020, over 10 million people lived in this country, which joined NATO in 1999 and the European Union in 2004. Here is what you need to know about ecommerce in the Czech Republic:

Population 10 million people
– % internet users 88%
Online sales €6.1 billion (2019)
Online stores worth mentioning:,,


ecommerce in czech republic

Ecommerce events in the Czech Republic

Every year there are several ecommerce events being organized in the Czech Republic. We have a handy ecommerce events calendar, where you can find all the major online retail events in Europe.

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Ecommerce customers in the Czech Republic

Online payment methods in the Czech RepublicPAYMENT METHODS – Among the 10 million people living in the Czech Republic, nearly 6 million of them can be considered online shoppers. User penetration in this market was 54 percent in 2020 and is predicted to reach 65 percent by 2025. When it comes to payment methods, the Czech Republic is well-known for its high level of cash usage. So, payment on delivery is still the most popular payment method, accounting for 45 percent of transactions. Bank transfers cover almost 30 percent of transactions.

PRODUCT CATEGORIES – Based on the revenue it generates, fashion (29 percent) is the most popular product category in Czech ecommerce. It’s followed by consumer electronics & media (28 percent), toys, hobby & DIY (23 percent), furniture & appliances (12 percent), and food & personal care (8 percent).

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The ecommerce market in the Czech Republic

According to data conducted by Statista, the Czech ecommerce industry was worth about 2.5 billion euros in 2019. It predicts that it will reach a revenue of 6.5 billion euros by 2026. This website also forecasts that online revenue in Czechia will show an annual growth rate of 2.57 percent until 2025. According to Ecommerce Europe, the B2C ecommerce turnover was worth 6.09 billion euros in 2019.

The Association for Electronic Commerce (APEK) however, says ecommerce was worth 155 billion Czech korun in 2019, this corresponds to 5.93 billion euros. Czech ecommerce accounts for 13 percent of the country’s retail sales.

Ecommerce in the Czech Republic (in billions of korun)
Ecommerce in the Czech Republic (in billions of korun)

Big online stores in the Czech Republic

Czechia has some major online retailers. Among them is, which sells all kinds of consumer electronics online. In 2022, it generated 1.2 billion euros in turnover. Another major ecommerce company is online department store, which generated 264.2 million euros in 2022. Supermarket also has a very strong presence online, it generated 317.3 million euros in 2022. Together, these three stores accounted for 35.4 percent of the country’s top 100 online stores’ revenue in that year.

Read all our articles about ecommerce in the Czech Republic.

Last update: May 2023