Ecommerce in Luxembourg

Luxembourg is a small country in Western Europe and, together with Belgium and the Netherlands, part of the Benelux region. The ecommerce market volume in the country is projected to be worth 1,4 billion dollars by 2025.

COUNTRY STATISTICS
Luxembourg
Population 632.275 (2020)
Internet users (% of population) 99% (2021)
Online sales 797 million euros (2018)
Online stores worth mentioning: Auchan.lu, Alternate.lu

Content:

Luxembourg has a high amount of internet users

Ecommerce events in Luxembourg

Every year there are several ecommerce events that take place in Luxembourg. We have a handy ecommerce events calendar, where you can find all the major online retail events in Europe.

Ecommerce customers in Luxembourg

Luxembourg is a top-scoring European country when it comes to internet penetration. As much as 99 percent of the population is an internet user. The country is therefore in the European top-5 alongside Ireland, Denmark, Norway and Iceland. Moreover, 82 percent of Luxembourgers shop online.

Over 80% of Luxembourgers shops online.

Of those online shoppers, over a third purchased something online at least once in the last three months, the European E-commerce Report 2022 shows. And 35 percent of people bought products regularly. The vast majority of purchases are crossborder, mostly from surrounding countries like Germany, France and Belgium.

Looking for ecommerce software to start selling in Europe? Webador and Shopify are platforms that are well optimized for cross-border ecommerce.

Devices and payment methods in Luxembourg

When it comes to payment methods, people from Luxembourg most often use card payment according to data from JP Morgan. This is used for 27 percent of payments. E-wallets come at second place with 10 percent of orders. Cash is only used for 6 percent.

Mobile purchases account for 24 percent.

According to the same report, mobile purchases account for 24 percent of the ecommerce market in Luxembourg. Of these orders, half are done in an app while the other half is completed in a browser.

The ecommerce market in Luxembourg

In 2019, B2C ecommerce made 869 million euros in turnover. The overall ecommerce market is expected to grow with over 10 percent annually between 2022 and 2025. By 2025, the market volume is projected to be 1,412 billion dollars.

Do you want to sell cross-border in Europe? It ain't easy but with the right ecommerce software, online marketing channels and European fulfillment companies market leadership is surely possible.

Read all our articles about ecommerce in Luxembourg.

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