Hypermarket chain Kaufland, is readying an online grocery shopping operation in Berlin that will also include fresh food. It's not clear when the ecommerce service of Kauflan will officialy launch, but rumors say they will begin early next year with the online grocery shopping service.

In many countries, Amazon is the first stop for online shopping. In Switzerland, there is still no corresponding counterpart. A recent survey shows that three quarters of retailers think that a strong Swiss B2C online marketplace would be good for the country, so Amazon can't gain more market share.

Ecommerce software provider ePages launched Pay with Amazon for its UK and German based online shop owners. This integration allows the merchants' customers to check out with payment and shipping information stored in their Amazon account, while remaining within an ePages-powered shop throughout the checkout process.

Consumers in Sweden don't think highly of traditional stores, it seems. A third of shoppers expect to be disappointed by the in-store experience and one in four think the store is outdated when compared to online shopping. The in-store journey should be more connected with customers' online shopping habits if Swedish retailers want to improve their conversions, a study suggests.

Dutch consumers increasingly buy their products and services online. Last year, 71 percent of the Dutch shopped online, which makes the Netherlands the fifth country in the European Union when it comes to the share of consumers shopping online. But the Dutch rarely shop cross-border.

Swiss consulting company Carpathia examined and compared the shipping and return conditions of the 100 biggest online stores in Switzerland. The results show that Swiss online merchants show some serious shortcoming, especially with regards to customer service.

Older consumers in Spain, ages 50 and up, were always among the most hesitant to use the internet or to shop online, but this trend is slowly shifting. Now internet is a common destination for Spanish seniors when asked where they most often buy products and services.

French online shopping club Vente-Privee has launched its first European campaign. With the motto "À la Française", the company advertises on social networks in Germany, Italy and the United Kingdom while using typical clichés about France.

Amazon has launched AmazonFresh in the United Kingdom yesterday. For months, there were serious rumors the American retailer would launch its food delivery service in the UK, but after a long period of preparing and testing AmazonFresh has finally reached the British market.

Allegro has opened its doors in Germany. The Polish ecommerce leader made a quite entrance in its neighboring country. The ecommerce service should help Polish sellers with marketing their products in Germany, Europe's third largest ecommerce country.

Rakuten is closing its marketplace in the United Kingdom in August. The online platform will also cease its operations in Spain and move customers and merchants from the Austrian website to the German website. The Japanese company wants to focus fully on France and Germany, where its websites have the scale and potential for sustainable growth.

PayPal has ceased operations in Turkey after the company was unable to get a new license from Turkish financial regulator BDDK. A new Turkish policy requires IT systems to be housed within the country, but that's something PayPal doesn't follow.

Bax-shop, an online music store from the Netherlands, has expanded its presence in Europe. The retailer, which will change its name to Bax Music, has opened an online store in Italy, so consumers there can order articles for sound, stage and studio online. The Italian ecommerce website is the seventh online music store from Bax-shop in Europe.

Several European retailers aren't doing business in Ukraine, but there are online startups who sell these companies' goods in the Eastern European country. IKEA for example doesn't have an ecommerce site for Ukrainian consumers, so these people are now being helped by unsanctioned resellers.

June is not exactly the month in which most ecommerce events takes place. But that doesn't mean there's no interesting conference you could visit in Europe! We made a handy overview for you, so you know when and where an ecommerce event in Europe takes place.