Fashion retailer H&M will soon launch an online store in Switzerland. It’s not officially announced yet, but all the indications are that the Swedish company will open its Swiss online store in just a few days. In the physical stores the upcoming opening of the ecommerce site was already announced over the loudspeakers.
Germany, Austria and Switzerland are a lot alike when it comes to ecommerce. There are several big online stores that are very popular across these German-speaking countries. Let’s have a look at the biggest online stores in Germany, Austria and Switzerland.
Europe is a very complex entity. Similarly, in the area of ecommerce. There are many differences between the nationalities that are spread across the continent. And that’s something Zalando, Europe’s biggest online fashion retailer, loves to utilize. Now they’ve shared what they think are the differences between online shoppers in Europe.
B2C Europe, a Dutch company that helps ecommerce businesses to operate over its countries borders, received 7,3 million euro from NIBC. With the money the company aims to continue its growth in target countries such as Italy, Germany, Switzerland and China.
Swiss Post is testing the commercial use of drones. Together with Swiss WorldCargo and Matternet, the postal company is investigating specific uses of drone technology and trying to find out what the cost-effectiveness is of these business ideas. For this purpose it will carry out some drone tests this month.
The online trade in goods in Switzerland grew by around 10% year-on-year in 2014, with foreign suppliers increasing their market share. While Swiss online retailers expect, partly due to mobile traffic, to grow their business further in the upcoming years, they still have to tackle falling prices and increasingly fierce competition from foreign players and omnichannel retailers.
Swiss online couponing site DeinDeal.ch was rewarded as the Swiss ecommerce champion of 2015, during this year’s Swiss E-Commerce Awards. But a great deal of the attention also went to Farmy.ch, who won the Newcomer and Startup award, as well as the main category Body & Soul.